Petit Pelicano is a swimwear brand that makes confortable and colorful clothes for children. They wanted a beach related visual identity, so we came up with a fun yet peaceful pelican logo. For a vintage look, he is wearing a marine shirt.
During the sketching process I thought it would be a great idea to create two versions of the logo: a digital one and also a waterocolor hand painted one. I also developed some beach related images for social media.